http://www.amazon.com/Designing-Digital-Age-Human-Centered-Products/dp/0470229101
- Chapter 10: Making Sense of Your Data: Modeling PP 201~
- Chapter 23: Evaluating Your Design PP649~
- Why, When, and What to Evaluate
- Why: Purposes of Design evaluation
- Persuading people there’s a problem
- Improving design
- Helping designers choose between two approaches
- Demonstrating design’s effectiveness
- Gathering kudos for marketing
- When:
- Formative 形成期の（形容詞）
- helps you to know whether you’re on the right path
- may focus on a single interaction
- can do the evaluation anywhere along the way
- Summative 要約期の
- polish adds and ends
- most effective when you have complete/nearly complete design
- Comparative
- two or more products or concepts against one another
- could be either formative or summative
- What:
Product Description
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology.Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.